What makes money?Back to the board

Advertising

Categories · Industry

7 companies · Growing sample. Treat patterns here as early signals, not findings.

5ranked (Trust 2+ and Strength 12+)
5with strong evidence (Trust 3+)
2with proven demand (Demand 4+)
–median annual revenue: not enough comparable figures yet

Companies

  • AppLovin$1,924M revenue, Q2 202622Trust 5/5 · Strength 22/25 · Demand 4/5
  • Stagwell$2.91B total revenue, full year, FY2025 · self-reported17Trust 5/5 · Strength 17/25 · Demand 3/5
  • Omnicom$19.2B revenue, nine months to Sep 30, 2026 (includes IPG), 9M 2026 · self-reported14.4Trust 4/5 · Strength 16/25 · Demand 3/5
  • Publicis GroupeEUR 14,547M, +4.2% reported, +5.6% organic net revenue, FY2025 · self-reported12Trust 3/5 · Strength 16/25
  • Mod Op$93.5M revenue, 2025 · self-reported7.2Trust 2/5 · Strength 13/25
  • Billion Dollar Boy$32M revenue, last 12 months (company-reported, up 48% from $22M), 12 months to late 2025 · self-reportedWatchlistTrust 2/5 · Strength 11/25 · Demand 4/5
  • Enero GroupA$129.5M (-7% YoY, from A$138.7M) net revenue, FY26 (year to Jun 30 2026) · self-reportedWatchlistTrust 3/5 · Strength 6/25

How sure we are

Best source behind each company’s figures.

  • Higher confidence3
  • Medium confidence2
  • Lower confidence2

How they make money

Business models

  • Retainer/project fees6
  • Take rate1

What it took to build

Only sourced figures are counted. Unknown is never treated as small.

Team size

  • 10 or fewer0
  • 11 to 500
  • 51 to 5001
  • Over 5004
  • Not sourced2

Entry price

  • Free plan0
  • Under $200
  • $20 to $1000
  • Over $1000
What makes money?
Support Independent Research

Help cover research, data checks, and keeping the site updated.

Product

ExploreBoardCategoriesNew this weekHow we score

Legal

TermsPrivacyDisclaimer

Contact

Request a correctionEmail us

For research and information only. Not financial, investment, legal or business advice. Figures may be estimates, self-reported or out of date; check the linked sources before relying on them.

2026 What Makes Money. All rights reserved.atemporal.xyz